by Kathy Rasmussen | Jul 12, 2018 | Community
Image isn’t everything. Although try telling that to one of the Kardashians who has built an empire on image alone. I’m sure KKW would argue that there’s a certain creative talent and skill to crafting such an image, which would make it more of an art (subjective)...
by Kathy Rasmussen | Jul 5, 2018 | Community
When Anna came to me, she had been ignoring sexual harassment for almost a year. She justified her boss’s inappropriate and aggressive behavior, saying it was probably a cultural misunderstanding or an age difference. Every time something happened, she was in shock....
by Samantha Parker | Jun 29, 2018 | Blog, Community
I’m not going to sugar coat this. THIS WEEK HAS BEEN A ROLLER COASTER. We got on and we can’t seem to get off. It’s been full of ups and downs, sharp right turns when we thought we were going left and a big uphill climb with squeals as we free feel...
by Kathy Rasmussen | Feb 7, 2018 | Blog, Branding, Business Strategy, Community
Let’s start off with the basics: WTF is a brand, anyway?! A lot of times, it’s assumed that your brand = your logo and the way that your business looks. Sure, that’s part of it. But your brand is SO much more than that. Your brand is the experience you create through...
by Kathy Rasmussen | Jan 24, 2018 | Blog, Community, Mindset
You know how you hear stories about a designer who does a room in their own home, posts it on Instagram and business takes off? Or, the one where everyone knows that they design so one friend ask for help, then another and business takes off? Or even, the one where a...
by Kathy Rasmussen | Jan 8, 2018 | Blog, Community
A highly engaged community of ideal clients is every entrepreneur’s dream. In fact, with the sheer vastness of the internet and number of competing businesses, developing and growing your own audience is the only way a business will survive. Simply opening a space...
